28.9.07

the research continueth...

CBBC idents....








These idents are aimed at older children, and there's a mix of 2d and 3d animation aswell as live action. The mix of animation and live action seems to represent the childs view of the world, with cartoon characters running riot around streets and causing destruction. Drifferent typography is used in each section of the idents, spelling out CBBC, but not too much type is included as children may not be able to read at the speed of the ident, and keeping the focus on the characters included, some of which are from shows on the channel.

cbeebies ident...


The ident for cbeebies, aimed at younger children is far more simpler. instead of too much flashy animation and typography, it uses limited but bright colours and yellow blobby characters playing with each other and forming different shapes. On both of the channels idents the final screen only includes the name of the channel and the bbc logo, keeping the information included to a minimum.

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